novartis guide to orthopedic conditions

This was the project I was hired on to Visible Productions for. Novartis Animal Health contracted us for a three module program launching the NSAID Deremax for the treatment of osteoarthritis conditions in cats and dogs. Comprised of detailed CD-ROM of animations, video, motion graphics and leading physician testimonials, the atlas was the package that housed the entire program. The launch was well received by the client, physicians,territorial managers and consumer. Winning gold from the RX Club was icing on the cake. Watching an episode of “Keeping up with the Kardashians”, I saw the atlas disassembled, with individual plates framed, on the wall of a Beverly Hills Vet that Kim had taken her little dog to.

 

Aug 15, 2011design
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